DUBAI CHEWY COOKIE 5 FLAVOUR… · Promo Pitch · Benefit First

[Style]: Warm, comforting food product promotion style, with bright, clear visuals, rich and appetizing food details, creating a cozy, at-home sharing atmosphere
[Environment]: A bright, modern Nordic-style home space, featuring a solid wood dining table, dining chairs with rattan backrests, artificial green plant decor on the table, an open-plan kitchen connected to the dining and living area, light-colored flooring, a sofa with soft plush cushions, and soft natural light and shadows cast by afternoon sunlight
[Tone & Pacing]: Enthusiastic, down-to-earth vibe for sharing great finds; the pace is slow and detailed at the start to showcase the product's appearance and filling texture, then picks up slightly later to drive conversion through relatable eating scenarios and guiding gestures, with a smooth, relaxed overall rhythm
[Camera]: Uses a mix of first-person close-up shots and third-person panoramic views, paired with macro close-up shots to highlight the stretchy, stringy filling detail; the camera moves naturally following the product without unnecessary shaking, keeping the footage stable and comfortable
[Lighting]: A combination of ample natural indoor light and soft light from overhead downlights, creating even, gentle illumination that accurately brings out the fine texture of the cocoa powder coating and the bright, vivid color of the filling; soft, natural light on the character's face with no harsh shadows
[Character]: A 25-30 year old Southeast Asian woman with natural, warm-toned smooth skin, soft yet defined facial features, relaxed eyes and a friendly smile, wearing a light everyday no-makeup makeup look, with a well-proportioned figure. She is dressed in a loose, casual pale lotus-root color loungewear set paired with a matching draping headscarf, has a gentle and approachable demeanor, keeps a happy smile throughout, and moves softly and naturally

[Shots]
Shot 1:
  - Duration: 0.0sec - 2.5sec
  - Scene Type: Product texture demonstration
  - Scene: From a first-person perspective, a pair of hands wearing light-colored long sleeves rest on the solid wood dining table, fingers pinching the zip seal of a transparent snack resealable bag, slowly pulling the bag opening open to reveal the bag full of round snacks coated in reddish-brown cocoa powder, with crisp, clear details throughout the frame
  - Subject: Korang tak tahu siapa letak harga ni  tapi gila murah untuk sebungkuk besar
Shot 2:
  - Duration: 2.5sec - 5.5sec
  - Scene Type: Product usage scenario
  - Scene: The woman in the pale lotus-root color loungewear set and headscarf stands next to the dining table, holding the transparent resealable bag full of snacks with both hands, aligning the bag opening over a deep white plate on the table, and slowly tilting the bag to pour the cocoa powder round snacks steadily into the plate, soon piling up into a full, heaping mound of snacks on the plate
  - Subject: 500 gram ni.  Sumpah beli talus tanpa fikir.  Ting halal ni
Shot 3:
  - Duration: 5.5sec - 9.5sec
  - Scene Type: Product texture demonstration
  - Scene: In a close-up shot, a pair of fingers holds a split cocoa ball, gently pulling the two halves slowly apart to showcase the fine cocoa powder outer shell, the rich dark chocolate layer in the middle, and the bright green crunchy pistachio filling inside. As the two halves are pulled apart, thin sugary strands stretch out slowly from the filling, showing an appetizing stretchy effect, with a full plate of cocoa balls visible in the background
  - Subject: Memang puas hati  Tengoklah pistachio kuning franggup dan coklat tebal  Semua sasa
Shot 4:
  - Duration: 9.5sec - 12.5sec
  - Scene Type: Food tasting experience
  - Scene: The woman sits comfortably on the fabric sofa in the living room, with a small round wooden table in front of her holding the white plate full of cocoa balls. She holds a black tablet in one hand, and uses the other to pick up half a cocoa ball and bring it to her mouth, chewing while looking at the tablet screen, presenting the relaxed state of enjoying snacks while taking a break from work
  - Subject: Dia memang gila sedap  Luaran untuk mengunyah sambil lalam rambut
Shot 5:
  - Duration: 12.5sec - 15.5sec
  - Scene Type: Limited-time offer
  - Scene: The woman remains seated on the sunlit living room sofa, hugging a large full bag of cocoa snacks tightly to her chest, wearing a bright, joyful smile. She repeatedly points her right index finger toward the lower part of the frame, and a yellow shopping cart-style order guidance icon pops up in the bottom left corner of the screen to complete the purchase call to action
  - Subject: rangu kerja.  Cepat, 500 gram ni cepat habis.  Grab sekarang.
[Background Sound]:
- No background music, the rhythm and mood are driven entirely by the host's voice; the host speaks at a fast pace with an excited, strongly promotional tone
[Transition / Editing]:
- Smooth scene-to-scene editing, with each shot connected naturally through continuous actions; transitions seamlessly from the close-up of opening the bag to the shot of pouring out the snacks, then cuts to the macro detail of the filling, the eating scenario, and finally the call-to-action to place an order. The overall editing rhythm matches the host's voice, with seamless, unjarring visual transitions