3-color eyeshadow stick with… · Promo Pitch · Contrarian

[Style]: Realistic beauty product recommendation style, highlighting the product's authentic texture and on-skin effect. The visuals have bright, rich colors, with the visual focus firmly locked on the usage experience of the three-color eyeshadow stick, creating a relaxed, easy-to-use good product recommendation atmosphere
[Environment]: A bright, tidy indoor beauty studio scene, with decorative paintings, aromatherapy ornaments, Eiffel Tower decorative cards, green plants and floral arrangements, and a vintage dressing mirror in the background. The overall lighting is clean and bright, a typical shooting environment for beauty bloggers' daily product recommendations
[Tone & Pacing]: Lively and enthusiastic product promotion and recommendation style, with a tight, brisk pace. It progresses layer by layer from the on-eye product demonstration, makeup removal effect display, full product set display, to the water resistance test, quickly conveying product selling points and firmly capturing the audience's attention
[Camera]: Primarily uses first-person close-up macro shots. Close fixed-focus shooting is used for the eye area, hand swatches, and product details, occasionally paired with following shots of hand movements to accurately showcase the eyeshadow stick's gradient texture and makeup effect details
[Lighting]: Uses even, soft high-definition fill light with no obvious shadows, maximally restoring the eyeshadow's pearlescent shimmer texture and the skin's translucent glow, making the colors appear authentic and saturated
[Character]: Multiple on-screen presenters including Asian and Caucasian women, all young women aged 20-30, with smooth, delicate skin that has a translucent healthy glow, defined and refined facial features. Their makeup focuses on the exquisite pearlescent three-color gradient eyeshadow. Their movements are gentle and fluid, they are confident and calm throughout, with a natural, sharing-like expression

[Shots]
Shot 1:
  - Duration: 0.0sec - 3.5sec
  - Scene Type: Demonstrate ease of use
  - Scene: Extreme close-up shot of an Asian woman's eye area. She closes her eyes, holds a three-color eyeshadow stick with a golden casing, and gently glides it along the eye socket from the inner corner to the outer corner of the eye. A purple-toned pink-white gradient pearlescent eyeshadow instantly blends onto her eyelid. When she opens her eyes, the eye makeup shows a layered shimmering gradient effect. The text 'Buy one three-color eyeshadow stick get three free' is overlaid at the top of the frame. A fixed macro lens stays focused on the contact area between the eye and the eyeshadow stick, accurately recording the entire makeup application process.
  - Subject: Oh, stop saying you can't do makeup. If you're in a hurry, this is going to be a
Shot 2:
  - Duration: 3.5sec - 8.5sec
  - Scene Type: Demonstrate product effectiveness
  - Scene: The shot cuts to a medium close-up of a Caucasian woman. She wears a rhinestone-encrusted headband and a pink lace-trimmed knit top, in a cozy bedroom scene furnished with a vintage dressing table and mirror. She holds a white makeup remover pad and gently wipes the makeup off one side of her eye, then lifts the remover pad with both hands to show it to the camera. A red checkmark sticker appears on the surface of the remover pad, clearly demonstrating the easy makeup removal feature. The same promotional text remains at the top of the frame. A fixed medium close-up lens focuses on the presenter's hand and facial movements.
  - Subject: three-color eyeshadow stick gives you a professional look in just five seconds. Thank you.
Shot 3:
  - Duration: 8.5sec - 10.5sec
  - Scene Type: Showcase product texture
  - Scene: From a first-person perspective, a hand holds four eyeshadow sticks with golden casings, with a decorative print bearing the Chanel brand logo and aromatherapy ornaments in the background. The hand removes the cap from the first eyeshadow stick, then opens all eyeshadow sticks in sequence to reveal gradient paste in different colors. The text 'level makeup effect in just 5 seconds' is overlaid at the top of the frame. A fixed close-up lens focuses on the paste portion of the eyeshadow sticks.
  - Subject: With a perfect gradient and a subtle sheen, everything is done for you.
Shot 4:
  - Duration: 10.5sec - 13.5sec
  - Scene Type: Demonstrate product versatility
  - Scene: The frame cuts to two hands each holding an eyeshadow stick of a different shade. The hands have long manicured nails decorated with shimmering glitter, with orange floral arrangements and green plant decorations in the background. Both hands simultaneously twist and pull out the paste ends of the two eyeshadow sticks, separately showing the three-color segmented paste details on each eyeshadow stick. Promotional text is overlaid at the top of the frame. A fixed close-up lens clearly presents the three-color gradient structure of the paste.
  - Subject: No brushes needed. It applies smoothly with zero fallout
Shot 5:
  - Duration: 13.5sec - 17.5sec
  - Scene Type: Demonstrate product versatility
  - Scene: The lens focuses on fair forearm skin, with starfish wood slice ornaments and Eiffel Tower decorative cards placed in the background. A hand holding an eyeshadow stick swipes horizontally across the forearm skin, drawing four pearlescent eyeshadow swatches of different tones in sequence. Each swatch shows a fine, sparkling metallic sheen. Promotional text remains at the top of the frame. A fixed macro lens moves slightly following the eyeshadow stick's swiping motion, fully recording the swatch application process.
  - Subject: and you can even use it as a cheek highlighter. Best of all,
Shot 6:
  - Duration: 17.5sec - 22.0sec
  - Scene Type: Demonstrate product effectiveness
  - Scene: Close-up of the forearm with the eyeshadow swatches. First, water is dropped onto the eyeshadow swatches on the arm, then a clear glass container is used to repeatedly scrape the eyeshadow layer on the arm, and finally a white tissue is used to gently wipe the arm surface. The eyeshadow swatches do not smudge or come off at all, strongly demonstrating the product's waterproof and sweat-resistant properties. Promotional text is overlaid at the top of the frame. A fixed close-up lens stays focused on the swatch area on the forearm and all operation movements throughout.
  - Subject: We have a super promo. Buy one, get three free. You'll get four gorgeous colors. But hurry, this offer is only available.
Shot 7:
  - Duration: 22.0sec - 24.0sec
  - Scene Type: Showcase multiple style options (fashion category)
  - Scene: The frame cuts to a hand holding four golden-cased eyeshadow sticks printed with the OPE logo, arranged neatly in front of a smooth, glossy light-colored background, clearly displaying the different paste color combinations of the four eyeshadow sticks. A fixed close-up lens fully showcases the full product set's appearance.
  - Subject: So click the link below to grab yours now.
[Background Sound]:
- A highly upbeat TikTok-style product promotion background music, with a brisk rhythm, distinct drum beats, and electronic synthesizer melodies. The volume is moderately high, creating a sense of urgency and excitement. It features a pop electronic + trendy rhythm style, a dedicated fast-paced BGM for beauty product promotions, suitable for limited-time beauty short videos to boost viewers' impulse to purchase
[Transition / Editing]:
- Uses smooth, fast-cut editing. Each product selling point scene connects naturally and sequentially, with unified promotional text kept at the top of the screen throughout to strengthen the audience's memory of the campaign. The overall editing rhythm matches the short video product promotion logic